Supermarket executives expect a stabilization of volume and an summation successful income value successful the archetypal fractional of 2025, according to a survey of retail and fast-moving user goods (FMCG) manufacture trends by the Research Institute for Retail Consumer Goods (IELKA).
The survey was conducted successful November-December 2024 utilizing a structured questionnaire and a illustration of 150 elder and top concern executives (retail-supermarket chains and FMCG suppliers) successful wide absorption and successful the marketing, sales, purchasing, concern and IT departments, among others.