In a important triumph for Greece, the European Union Intellectual Property Office (EUIPO) has cancelled Turkey's arguable "Turkaegean" trademark.
The trademark, registered successful 2021 by Turkey's tourism agency, was wide seen arsenic an effort to undermine Greece's relation with the Aegean Sea.
The Greek government, on with the Hellenic Industrial Property Organisation (OBI), had petitioned the EUIPO to revoke the trademark, arguing that it was commercially detrimental to Greek interests and reflected Turkey's geopolitical ambitions successful the region.
"The determination is simply a vindication of Greek positions," said Development Minister Takis Theodorikakos. "The authorities volition ever asseverate the country’s rights by utilizing each ineligible means available."
The "Turkaegean" trademark had sparked outrage successful Greece erstwhile it was archetypal announced, with critics accusing the authorities of failing to support nationalist interests.
The EUIPO's determination efficaciously blocks Turkey from utilizing the trademark successful the European Union, dealing a stroke to its tourism run targeting European markets.
While Turkey has the enactment to entreaty the decision, the cancellation represents a important triumph for Greece successful the ongoing quality implicit the Aegean Sea. It underscores the value of protecting nationalist individuality and taste practice successful the look of geopolitical challenges.
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